Forget What You’ve Heard Elsewhere… Here’s The REAL Way To Set Go

[Joe Evangelisti]

I’ve said it before: if you want to succeed in the investing business and achieve the things you want in life, you need to set goals.

You don’t need to do spend very long researching goals to discover the well-known and much loved “SMART” system for goal setting – the acronym that spells out Specific, Measurable,Actionable (or Achievable), Realistic, and Timely (or Team, depending on who you’re paying attention to).

In spite of that, people still set really crappy goals and then fail to achieve them. So this week I’m focused on showing you how to set goals and how to increase the likelihood that you’ll achieve them. Today I’ll show you a powerful way to create amazing goals that you’ll love achieving, and later this week I’ll show you the powerful yet counter-intuitive method that I use with my team to get more stuff done. So stay tuned for that.

Here’s how to create really powerful goals…

1. Set your big goal. Start with your vision. What do you want to achieve? I’ll use a real estate investing example but this can apply to anything. Do you want to do 10 deals a month? Do you want to make six figures in passive income each year? Apply the SMART strategy to create the goal.

That’s where most people stop but that’s just the beginning. There’s more (but most people don’t realize this, which is why they don’t achieve their goals).

1. Reverse engineer for daily objectives: Once you have your goal, you need to reverse engineer it by dividing it into a period of time. If it’s a monthly goal, you need to divide it into the number of days in the month. If it’s a yearly goal, you need to divide it into the number of days in the year. I like getting it down to a daily number. So let’s say you want to do 10 deals a month. Well that means you need to complete a deal every 3 days.
2. Identify daily actions that achieve your daily objectives: Once you’ve got the daily number, then figure out what you need to do each day to make that happen. In my example, I need to figure out what I need to do to complete a deal every 3 days. Sure, some deals might take longer but some deals might not take as long; I need to average that out. So how do I do that? What specific actions do I need to take each day? For example, how many calls to motivated sellers? Or how many calls to cash buyers?
3. Put those actions on your schedule. Once you know EXACTLY what actions to take, put those actions on your schedule so that you can be sure you are taking action daily on your goals.

This strategy is very powerful but often overlooked. Too many investors just create their goals then take some action but wonder why they don’t achieve their goals. This will help because it forces you to tie your goals to specific daily actions.th