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Updated about 11 years ago on . Most recent reply

Why is Hard Money Called "Hard" Money?
Most people think that hard money loans are referred to as such because they are loans you can get under circumstances when it’s “hard” to get a loan. But a hard money loan actually gets its name because the collateral for this loan is a “hard” asset. A hard asset is any “tangible, physical item of value,” that can be seen, touched, and quickly resold.
These days, there is a hard money lender on every corner. Particularly in California, where many new hard money lenders popped up in response to the credit crunch of 2008-2009. In your search for hard money, be cautious about who you deal with, and never give an upfront fee with the promise of a loan unless you verify first that a lender or broker is truly legitimate. Every week we hear about some new scam in hard money lending, so be careful. Look for a dedicated hard money BROKER who has multiple sources, not just one source. A good broker can create multiple options for you, and knows the real lenders from the ones who are just playing the game for an upfront fee.
If you are new to hard money loans, take a moment to read our blog called, ‘Hard Money 101’: http://privatemoneyutah.com/hard-money-101/
Posted by Corey Curwick Dutton
Most Popular Reply
It's called hard money because it's hardly worth paying for.
I've used a lot of it to my advantage, paying as much as 5 points and 18% back in the pre Bubble days. Things are way better now. 10% is the max, and I've paid no points or minimal points. Only really good deals without cheaper/easier options warrant hard money.