How did REI surprise you and live up to expectations years later?

[Michael Mackney]

Hey BP investors! I'm relatively new to the game and am looking to start REI in the next few months. My questions for those with more years under their belt of REI is:

1. What are the biggest surprises you have had that you did not expect? 

2. What are the biggest things that actually did end up happening in REI that you expected to?

Thanks!