cheezy or not?

[Leann W.]

I spent some time in the county property tax info site yesterday researching a neighborhood where we closed our last deal.  It's a middle income area, built in the late 70's early 80's.  I decided to go house by house and search out the homes that were owned by non-residents.  I created a excel list... created a letter (short & sweet) and did a mail merge.  It's a small list (22)... but I thought "Hey- it couldn't hurt".  We have a business card I will include with the letter.  My head says it's a good idea.... my imagination is causing me to pull back.  I know it's a numbers game, so should I do this for a couple of more hoods... and then send out my letters?  Is this cheezy?  Is there an Atta-Girl in this for me?  thanks BP-ers!