Direct Mail Campaign For Probate Leads

[David Battle]

Hi Guys,

I came across some probate leads recently and I'm wondering what method of direct mail I should use? I usually send out postcards but I was thinking I should try something different. Does anyone have an idea of what works best and possibly an example?

Thanks In Advance

Battle

[Griffin Fehrs]

@David Battle I start with an introduction about me and what I do. Be considerate and come off easy. Be of help. Be informative. 

Simply referencing you are contacting them regarding their probate estate is enough. No further details are necessary. Losing someone close coupled with the probate process is a big event that they are fully aware of. 

I have someone pull my leads and stuff envelopes, in order to send out hand written envelopes. Develop your system, prove it works, and delegate.