Setting Realistic Goals for 2015

[Michael Lerch]

I didn't hit my goals for 2014. Not even close, but I think my eyes were bigger than my plate so to speak. I didn't do bad, in fact I did better than I did in 2013, but I set my goals unrealistically high.

How do you go about setting goals for your business without getting your head stuck in the clouds?  I don't want to underachieve, but I'd like to actually hit my goals too. 

Just curious if you guys use some sort of checklist or formula for setting your goals based on what you did last year?

[Christopher Salazar]

I set my goals unrealistically high. It encourages me to take a lot more action than I would if I set average, realistic goals. I have an obsession with doing as much as possible to hit these super high goals. By doing that, I'm always happy with were I'm at in the end. 

In my opinion, setting realistic goals puts a limit to what you can achieve. Realistic thinking is based on what others think is possible. If my ultimate goal is to bring tremendous value to the marketplace and completely dominate my sector, setting realistic goals would hold me back.