Great location, awful schools

[Patrick Jacques]

In east Orlando there are a lot of good areas to buy, convenient to good paying jobs, UCF, the beach, Disney and so on... But there are just some really awful schools around the area. How much should that influence buying in those areas?

[Darren Sager]

It's my thought that its very important to know who your target market is when it comes to a property you're going to invest in. If I'm looking at a market like the one you're mentioning, my thoughts are that I wouldn't want to consider purchasing single family or multifamily with more than two bedrooms because I want to rule out focusing on attracting families to my rentals. I'd want to focus on couples or singles that either want only one bedroom with a great commute or that need an extra bedroom so they can use it as a home office. If that's the case your investment has a better chance of having a lower vacancy rate.

If your school system was very strong I would be doing the opposite and looking at single family and units with 3 and 4 bedrooms to I could attract the family that wants the schools. Try to understand your target audience which will make you successful in any market before you purchase there.