Efficiency of Triplex and Quadplex brokerage

[Collin Buttke]

I recently started my career in multifamily brokerage in southern California and within the brokerage I work for I was assigned the market specialization of 3-4 units. If my goal is to be netting 250K or more after 3 years, would this even be an efficient use of time and effort? I haven't scratched the surface of this market in terms of experience and insight but I was curious to see how other Brokers/Investors perceive this situation.

[Jeff Copeland]

I can't speak to the California market (I realize it's unique and challenging), but small multifamily buyers and sellers are my favorite clients to work with as an agent/broker. 

Investors operate based on numbers, rather than emotion, which makes deal flow and analysis easy compared to retail buyers. And there's a lot more volume in the 3-4 unit space than in other segments (so many more opportunities to close deals and earn money, rather than relying on landing a whale once or twice a year).

Furthermore, experience in small multifamily could obviously lead to an opportunity to operate in the medium to large multifamily space, where the analysis is much the same, but the numbers are much bigger. 

Ultimately, my advice would be to make every effort to excel in whatever space your brokerage assigns you. 

You know who gets the opportunity to move on to bigger and better things, or seek experience in other market segments they're interested in? People who are crushing it and mastered what they were already assigned. 

You know who doesn't typically get those opportunities? People who question whether their current assignment is "an efficient use of time and effort".