What to Do With Duplex Zoned Commercial

[Andrew Merritt]

I'm currently interested in purchasing a duplex that returns moderate numbers as a residence.  However, it's zoned commercial and I'm wondering what I should do to take advantage of that (highest and best use)?  Would I get better returns if I placed a business in there?  How would I go about marketing that?  
Probably not the best time right now w/ COVID but I'll wait it out and see what happens.  Just want to be prepared with a good strategy when the time is right.