If Steve Jobs was a Landlord - iHousing

[Al Williamson]

PDAs weren't good enough for Mr. Jobs, he had to go create an iPhone (which many of us now can't live without). He was relentless about trying to give the user the best possible experience. I wonder how he would reinvent a multifamily apartment. Would he call it iHousing?

He might make it simpler - utilities included for sure. But what else would he integrate? What would an "ap" for an apartment unit look like?

[Robert R.]

It would be all new construction. He would not rehab an old building to try and make it work, he would start from scratch. The overall design and function of the housing would be simple, elegant, and purposeful. It would be solid and well built, no gimmicks, with only options that added value. Materials would be sourced from vendors according to strict specifications. Enough variance would be available so each unit could be personalized prior to move in. Once occupied, services/changes from approved vendors would be available to further personalize each apartment.