What information would you want to get?

[Chris Grenzig]

Hey guys, we're in the process of revamping some of our email marketing processes and one of the ones we're focusing on is for leads that fill out our investor questionnaire on our website.

Right now we are compiling a list of emails to send out every 2 weeks or so with information we think would be valuable to the potential investor that would help educate them on not only how we conduct our business, but the business in general. I feel that this will lead to a more educated investor, which will not only benefit them, but also has the benefit of speeding up the process of getting commitments when we do have an active deal for people to invest in. 

So far the emails we have come up with are:

1. intro email to set up an intro call/meeting

2. follow up email with a link to our case study from a completed deal

3. email with an example of one of our investor updates we send quarterly

4. email with an example of the legal docs we have used in the past

5. email with an example of one of our past investor books we put together for a new deal

6. email with our top 5 books we recommend to everyone

Would love to everyone's feedback not only on the listed emails, but other potential emails to send, and what they think about the idea of providing the resources to help educate potential investors

Thank you so much for any feedback in advance!