👋 Direct Mail Case Study (33 units)

[Justin Goodin]

I sent a letter to find this apartment complex.

The owner called me a few days after receiving.

We closed 3 months later.

Here’s an overview of the deal 👇

// 16 year owner

// 100% classic units

// 33 units in Indianapolis

// Avg rent was $400 below market

The letter cost $1.

Purchased the complex for $1.36M.

Raised $500k from passive investors.

Spent $550k in improvements.

Now it's worth over $2.5M.

I think that letter was worth sending 💪

Have you ever thought about using direct mail marketing?

[Justin Goodin]

Quote from @Jonathan Bock:

Duration of campaigns, list building, investment $, follow up strategies ....

aka all your secret sauce ha 

I would recommend sending a campaign out once per month. 
You can get a list from Costar, Reonomy, etc. 
You can find sites that charge $.60 - $1.25/card. 

There is no secret sauce 😅 Just takes consistency and a little luck.