Syndication: What comes first?

[Mike Lowery]

Hello BP!

I’ve been working towards starting my syndication business from scratch. I have a developer working on a website and have generated interest with potential investors through communication with friends, co-workers and family. I have analyzed several deals and have some good potential leads.

The question I have is this: What should I focus on first? Commitment from investors without deals in hand, or deals that I could make work, find my niche and then prospect for investors?

I feel like this is a ‘chicken/egg’ scenario of what comes first as there is logic behind both.

Thanks in advance!