Should I develop a build to suit for a QSR in Atlanta GA?

[A Rao]

I invest in land and have done entitlement/zoning and other DD work successfully for years.

A broker called me this morning on a property I have on a busy interesection and has a QSR client who likes the location, but does not want to do a ground lease, only a build to suit. 
Is this something I can do without a development background? Is it as simple as getting the site designed and engineered for the footprint, cleared and graded (all of which I am comfortable with), and then hiring a GC to build the building? Or is it more than that and not something to be done without development experience?

Thanks in advance!