Market Evaluation - Wisconsin

[Brian Wilson]

Hey BP,

I'm the final steps of accepting a new job in Wisconsin. I'm probably going to be living in the Oshkosh area due to close proximity to work. That being said I'm curious to get the input of active investors in the state and their thoughts on what city/towns they like best and why. I still plan to invest in my original home town of KCMO, but I think Wisconsin brings good opportunity for portfolio diversification.

My initial thoughts:

Madison seems like the only sure market to be a solid investment for buy and hold due to it's quality of life, demographics, and strong university presence.

Milwaukee is quite large but seems to be quite rough in the areas where investing would make sense. Someone correct me if I'm wrong.

Appleton also seems like an opportunity. Small city with lots of entertainment options and very family friendly. Seems like a more updated version of Oshkosh from what I can tell.

Thank you all in advance from all your inputs!

[Nathan Regina]

@Brian Wilson I wouldn’t limit yourself at all, Milwaukee gets the tag “rough” quite often but this city is setup “block by block”. That means a house in the 200 block could be an instant no verse a house in the 400 block could be an amazing deal. Madison is a tough market as prices have skyrocketed due to lack of supply. The Fox Valley is a great area to invest in with the right deals. I was born and raised in Madison, lived in the Fox Valley for years, and now reside in Milwaukee. Without question the best margins are here in the 414 or 262 but you have to take a much more microscopic look versus the “big picture” happy hunting!