Alternate Income for Buy/Hold Properties

[Ryan Halverson]

So I was sitting here thinking about ways to maximize profits on a property, squeezing every ounce of money from it per month.

Idea
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1. Bundled cable/internet service.
I know of a large apartment complex close by that gets one large internet connection from a distributor (commercial) and probably pays 500-750/month for it. Then they sublet out connections to all tenants at 19.99-29.99/month @ 180 units. They also do this for the TV with Dish, bringing in 1 connection and redistributing the channels to all units for an up charge. By my calculations of the time/labor going into this they net around 4-5k/month more. Plus they have 1 dedicated guy that does all of it so no additional headache for the PM.

2. Advertise on the property.
In How to win friends and Influence Others he talked about McDonald's not being in the burger business but being in the Real Estate (namely land) business. With location and advertising being as expensive as it is, would it be a valid income stream to offer local companies opportunities to advertise on your land (that has a MFH). Would it work better on larger or smaller complexes, fourplex-128unit. My initial thought is in low income areas where you have cheap units it would work better as generally those are "avid consumers" and they don't care much about the building itself.

"Hey Budweiser for a $750 setup fee and $250/month we will advertise your product on the roof of our fourplex reaching xx number of potential customers daily."

*Obviously if you did this the advert would have to be unobtrusive to the person living there and still marketable to street traffic.

Just some ideas on ways to make properties more profitable, what does everyone think? Good and bad criticism accepted...