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Updated over 5 years ago,
Worth doing followup marketing on responders/offer recipients?
A few people go cold either after responding, or receiving an offer to buy their house from you. At this point I assume you guys call a few more times to try to connect. Do you then drop them assuming no interest? Or do some kind of followup marketing effort?
Should be a pretty small list, so I am considering creating a custom campaign just for them, to stay top of mind. Not the standard once per month for 6 months thing but something more rapidfire. Maybe once per 2 weeks shutting off after 8 or 12 weeks.
I would like to hear if other investors think this may be fruitful, or probably just marketing to those who've already shown disinterest.