Fighting the negative view of REI

[Jackson Pontsler]

Don't want to start a media war but this prompted my question.

CNN recently published an article:http://money.cnn.com/2018/06/05/real_estate/house-...

and the article states a florida investor made 400k on a flip deal. In the article they only mention the purchase and selling price. They didn't take into account for: REHAB COSTS, HOLDING COSTS and SELLING COSTS. These are pretty basic to any new REI but for those that don't know much it makes them see REI as predators preying on unfortunate people.

In my own efforts when talking with people and giving my company/brand a good rep I try to be as transparent as possible. Project rehab cost with more of an itemized list, projected Holding, Project Selling, and a conservative ARV. It seems to have worked and get people more open to working with me but I want to know if anyone else has done something more effective.

What do you do when you meet someone who views REI very negatively?