Branding/marketing/domain and tying it all together

[Skip Gilliam]

I am just getting started in real estate and want to start off on the right track and not rely on the company supplied website and email for my business. I would like some feedback from those that have spent time and effort on branding themselves. Trying to tie in domain name, business name business logo is a confusing topic for a newbie like myself. Is it best to use your own name example skipgilliamrealestae.com or sgrealestate.com vs something like using a more local area specific name blufftonhomes.com? Or do both and link the two to same site and brand market together. This topic is confusing to me as I have read conflicting information on this topic on the web. If you have any insight on this topic, I would love to hear your about experience and results on marketing and branding.