Investment Location Rent vs. Own

[Mark Hill]

Hi, first time here and just getting started in rental property investing. I'm looking to target my old hometown in Massachusetts (I live in CA now) as my rental investment location. However, the renters percentage is 18% (vs. 82% own). Should I consider this a deterrent for this location? Additionally, I don't see many SFR properties available for rent today. Again, should this be considered a good or bad thing? Higher demand?

Appreciate your thoughts. 

[Aaron K.]

If that is the case and the area has good schools and a high percentage of home ownership it is likely a high demand area that people who can't afford to buy yet would love to live in.