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Updated over 7 years ago, 06/19/2017
Monetizing Expensive Leads
Hello All,
I'm in month two of a 6 month direct mail campaign in my area and the calls have been rolling in. Home values are all across the board, and it seems like a waste not to monetize the expensive listings that could be lucrative to a listing agent. This is yet another moment where I wish I had my license or owned a brokerage.
Have any of you partnered with a listing agent to connect them with sellers of high-priced homes that roll in and, if so, how did you structure that partnership? Since agents hang their license with a brokerage, unless they also own that brokerage is it even possible to cut the bird dog in on the deal based on fiduciary agreements with the brokerage?
Am I looking at this from the wrong angle in some way?
Any advice would be greatly appreciated.
Michael J. Rigoni