ARV for buy and hold vs flip

[Ross Miller]

If you were looking at a SFH that could be a good candidate for either a flip or buy and hold, how would you determine the ARV?

You would likely rehab to a higher finish level for a flip than a buy and hold, which would result in a higher ARV.

Let's say you decide that plan A is to buy and hold with mid-grade finishes. Do you base your ARV on the actual finish level you plan to use or the full potential of the house with upgraded finishes?