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Updated almost 9 years ago, 01/07/2016
Simple steps in processing leads
In my line of business I have created a specific work process for the evaluation of real estate leads. After selective marketing has been conducted, a lead can enter the system by calling my specified number and leaving a message. The message is forwarded to my email. I examine the email contents to extract pertinent information in regards to the property. If the information matches my predetermined criteria I then give the seller a call for additional information and to make an initial offer. If the seller agrees to my offer I schedule a date to view the property and generate a purchase contract. If the offer is not accepted the lead is dead and I move to the next. If the seller is on the fence I create a follow up file for later negotiations.