Is the 2% rule possible in Orlando FL?

[Amie Lamb]

I am new to REI and have been practicing analyzing deals to get a feel for my ideal price range and rent targets. I am getting no where close to the 2% rule and rarely even hitting 1%. I realize these are just rules of thumb, but I am wondering if this is typical for Orlando? What are other Orlando investors getting?

I am looking to buy a small multi-family property near downtown Orlando area - College Park, Delany Park, Thornton, the Milk District, Audubon Park etc. My logic is that these are places that I would want to live -  and I am the type of tenant I want to attract. (Mid to late twenties, working professional, able to pay rent but not quite ready to buy a home, I would feel comfortable managing them etc.). I also feel these are areas that would likely appreciate. 

I would love to hear from other local investors to know if I should hold out for a deal that comes close to the 2% rule, 1% rule or just throw these rules out the window for Orlando?