Looking for a way to brand my buying and selling business

[Josh Caldwell]

Help.  I have a successful real estate investing business.  I do a little bit of everything. I rehab and flip, I buy and hold, I use lease options (pretty much every version of an option) I dabble in commercial real estate.

At the core of my business, I spend much of my time marketing for people to bring me deals.  I have web sites, bandit signs, print and radio advertising, but what I dont have is a coherent message across all media that says "I can use my creativity to get you out of your disaster of a property, no matter what price or condition"   Basically all of my stuff says I Buy Houses just like everyone else. 

So what I am asking, is how can I better articulate what I do and why a random property seller should call me rather than the other hundred guys with signs all over my town?

Thanks for any suggestions

Josh