What do to do with Dm leads that are asking above 70%.

[Ryan Dossey]

I am trying to maximize the potential of my Dm campaign and I have an idea. Feel free to tell me that this is terrible or point out why it won't work. Why not put the property under contract at their asking price (as long as it is say 10-20k under market value) and try to sell it as a home with equity already built in. This strategy would only work for homes that are either in good shape or only need minor updating. Explain thoroughly to the individual what you will be doing upfront (see if they are okay with you disclosing address etc) and explain that there is a possibility that the home won't sell.  You could advertise the home on CL, to realtors you have worked with, and on Facebook. Eventually running your own website for prospective owners to look at. Similar to a "no haggle" car lot people would come to you knowing that they are getting a good deal and didn't have to jump through hoops. 

Just to clarify I am not talking about telling someone I will pay your house on ____ date and then letting it fall through/losing earnest funds. I am more talking about using an option and giving full disclosure. I would even say generally we see these properties sell when they are going for 70% of market value. I do however believe that in this area we may be able to work together and do better then that.If it sells you figure out a set commission. If it doesn't sell they haven't lost anything.

Your target market is then retail buyers who want to start out with some cushion from the get go.