Skip to content
×
PRO
Pro Members Get Full Access!
Get off the sidelines and take action in real estate investing with BiggerPockets Pro. Our comprehensive suite of tools and resources minimize mistakes, support informed decisions, and propel you to success.
Advanced networking features
Market and Deal Finder tools
Property analysis calculators
Landlord Command Center
$0
TODAY
$69.00/month when billed monthly.
$32.50/month when billed annually.
7 day free trial. Cancel anytime
Already a Pro Member? Sign in here

Join Over 3 Million Real Estate Investors

Create a free BiggerPockets account to comment, participate, and connect with over 3 million real estate investors.
Use your real name
By signing up, you indicate that you agree to the BiggerPockets Terms & Conditions.
The community here is like my own little personal real estate army that I can depend upon to help me through ANY problems I come across.
Buying & Selling Real Estate
All Forum Categories
Followed Discussions
Followed Categories
Followed People
Followed Locations
Market News & Data
General Info
Real Estate Strategies
Landlording & Rental Properties
Real Estate Professionals
Financial, Tax, & Legal
Real Estate Classifieds
Reviews & Feedback

Updated over 9 years ago,

Account Closed
  • Real Estate Investor
  • Cincinnati, OH
26
Votes |
55
Posts

Marketing to your own tenants to find motivated sellers.

Account Closed
  • Real Estate Investor
  • Cincinnati, OH
Posted

Ok, So I have looked to see if anyone has brought this idea up and I have yet to find it mentioned. I am a SFR buy and hold investor. I was buying off the MLS because the numbers were working. The numbers stopped working so I have to now market to motivated sellers. I am doing drive for dollars with letters to the distressed properties owners.

Another Idea I had is use my own renters as acquisition agents on the ground to go find me deals. I was thinking that if I CLOSED a deal refereed to me through a tenant that tenant will receive one months rent free. My average rent is $925.00. Is this a high referral fee? I have no idea what a normal finders or referral fee would look like. I just know one months free rent will get a lot of people working hard to get a house in my hands. 

One disadvantage I see to this is tenants will realize the low prices I buy houses for. Houses just like the one they live in themselves and pay a not so low rent( in their mind). Even with this Im thinking this may be a creative marketing strategy that could pay off. 

I will still need to look over the numbers and decide if this is financially wise for my business.

If anyone has attempted this or would like to speculate on if it would work I am open to your thoughts. 

Thanks much!

Jered 

Loading replies...