BiggerPockets Announces Targeted Advertising

[Joshua Dorkin]

Hey folks:

One of my pet projects for this site for about a year has been to improve upon the targeting for advertising opportunities available on BiggerPockets. It is my great pleasure to announce that we've finally got our advertising where we want it!

BiggerPockets is Now Able to Target Advertising Based on the Following Criteria:

- Occupation: We can target ads to show for a user based upon their chosen occupation on our site. We believe this is one of the most powerful targeting methods, and we know that our advertisers and members will see a lot of benefit from this. Example: You've got a company that sells services to commercial real estate agents, and can thus have your ads appear only for those visitors as they navigate BP.

- Age: You can target your ads for visitors of any age or age range.

- Gender: You can target your ads to show only for males or females.

- Location: You can target your ads to members by Country, Region, State, Metro Area, or even by individual city.

- Combine Several Criteria for Extremely Targeted Ads: Not only can you target your ads for any one of the above criteria, but you can target as many as you'd like! Example: Your ads can target Males between 35 and 45 who are Mortgage Lenders in San Francisco Metro, and Des Plains, Iowa.

So . . . what are you waiting for? Start advertising on BiggerPockets Today! :wink: