Realtor.com vs ZIllow for leads ?

[Kareem Lyons]

Hi 

So I would just like some general advise from some agents. I currently advertise on zillow and receive maybe 20 leads a month for $150. I recently had the option of advertising on realtor.com and receiving 40 leads over 6 months for $150 a month. My question is does anyone notice a quality difference between these websites ?. 

Now I know that these are online leads so most are useless but I just want to know. Would it be smarter to just use the $150 extra a month on a different form of advertising ? .

[Kareem Lyons]

Originally posted by @Steve Bracero:

@Kareem Lyons

I personally don't use the site but, how else are you currently advertising?

Also, 20 leads a month for 150.... what is your conversion rate and follow up look like? 

most leads are pointless , If I get 20 contacts some are rentals , people contacting multiple agents , people already working with an agent , or just general inquiring. I've had 3-4 real clients out of the past 4-5 months I've used them. I also use a bench billboard and direct mailings but dont really get any responses. 

I would like to expand my marketing to where I can actually get real qualified clients.