Social Media Marketing Strategies For Real Estate Agents

[Cameron H.]

Hey BP community,

I am a real estate assistant for a realtor in San Jose / SF Bay Area and I have recently taken on the duty of developing a social media marketing campaign. I'm trying to figure out where to begin and would love your help. If anyone has any good social media marketing podcast, book, blog, or forum recommendations please let me know! Additionally, what platform (LinkedIn, Youtube, Facebook ads, etc.) do you think I should focus my efforts on?

All the best,

Cameron