Marketing SOI and what CRM

[William Huston]

I am a fairly new agent who started off the hype with trying to do as many buyers leads as i could get my hands on around the office and off the internet for that quick buck, but i have been giving it thought on why would other agents freely give away buyers leads if they want to stay successful. So i have been reading a lot lately in hopes of pushing myself in the correct direction to be successful as an agent and ive noticed that many of the TOP agents in the USA really talk a lot about mastering your Sphere of Influence and marketing to group your sphere to use them as your source of seller leads primarily with occasional buyers leads. So i'm curious how everyone goes about this.. ive been calling them every few weeks, but they seem to be getting annoyed already... so wanted to get an idea how some of yall go about it...

Also what CRM are you guys using? My company has a built in CRM in the backoffice free to us, but i feel like its very limited with minimal presets. So like setting up drip campaigns are very generic and in most cases seem odd to send to someone i met out in public or door knocking. I noticed a lot of people brought up Polio in other postings when i searched for CRM on this site, but i don't see how it's free anymore and want to make sure its still a decent option to use since it has price plans now.