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Updated over 8 years ago on . Most recent reply
Advice for new agent
I am a new agent that earned his license in March. Since then, I have had a few clients and submitted some offers too but the deals fell through due to unforeseen circumstances (Lack of funds, seller backing out, etc). I have since then started to screen potential clients by requiring them to get a pre-qualified letter by the bank. I have worked on a marketing plan and they have been spreading the word that I am an agent but I am at a stand still with leads. I have been sending monthly newsletters and drip campaigns but what else can I do to improve my business?
Most Popular Reply
I am offering FREE suggestions, that just cost your time. Often new agents need to be cautious about their spending.
Host open houses at fellow Broker's listings. When you meet the Seller, always rave about the Listing Agent and how awesome he/she is, and how they are well respected within the real estate community. Do not put yourself in position where a listing agent may suspect you are trying to poach their clients.
Find a productive LISTING agent in your office and offer to tour their listings and be available for Buyer prospects. Tell them you will EAGERLY pay a referral fee for every lead that results in a closing.
Let every listing agent in your office know that you will respond to their Buyer referrals weeknights and weekends, so they don't have to work 24-7. Then, you HAVE to honor your promise!! If you let a lead slip through the cracks, referring agents will be calculating the loss. Always let the agent know you called and spoke with them.....got them prequalified with a lender, started showing houses. Tell them what you are doing, it will result in them trusting you work hard.
Post your services on craigslist, facebook, backpage, and any other free platform.
Be in contact with Lenders to see if they have a Realtor they trust to work hard for their potential Buyers. They might be recommending a few different people, just get yourself added to that list. Once you find a lender who is good for your business, you can reciprocate.
Start a facebook page and start posting interesting information about your local market. It could be the most expensive new listing for the week, how many total active foreclosures on the market, how many short sales on the market. What the average sales price and DOM in your service area.
Join online communities where you can connect with other Agents to create referral relationships.
Most importantly, always answer your phone. Opportunity comes at the most unexpected times, from unexpected sources.