Horrible grammar in a listing

[Cal C.]

One of the things I've noticed over the years of looking for houses is how little attention some RE agents pay when writing up listings.  Its obvious they write it quickly and never double check it.  When RE investors read the listings it doesn't matter since they are looking for price, size, and location but normal buyers will be affected by the listing.  Here is an example of one I just read, I've seen worse but... 

THIS EXCELLENT,THREE LEVEL TOWNHOME,FEATURES 2 BEDROOMS,2.5 BATHROOMS,WITH SPACIOUS BEDROOMS,AN OPEN KITCHEN,HARDWOODS THROUGH OUT THE MAIN LEVEL,AN UNFINISHED BASEMENT THAT'S STUBBED OUT FOR A FULL BATHROOM AND BEDROOM,THAT'S NESTLED IN A GREAT IN A GREAT LOCATION.SOL AS IS, NO REPAIRS OR REPAIR CREDIT.

Now here is an example of one done by J Scott's wife Carol.  

GORGEOUS remodel, simply stunning model home in beautiful neighborhood overlooking golf course& lake! Bright, airy open flr plan, upgrades galore! Custom kitchen w/NEW stainless steel appliances including fridge& built-in microwave. Eat-in kitchen PLUS formal dining area. Impressive 2-story great room boasts marble fireplace& designer accent wall. AWESOME master-on-main w/vaulted ceilings, his& her closets, dual vanities, garden tub& separate shower. NEW paint, carpet, tile, fixtures, ceiling fans& wood blinds throughout. NEW washer/dryer! Immaculate, move in & enjoy!

Granted the second one is describing a rehabbed house, but the tone, style and grammar is substantially better.  Which one of those do you think will entice a buyer more?  

Point is agents should be taking a little bit of time to write a somewhat impressive listing. Doing anything less is a disservice to themselves and to their clients and it doesn't matter how many foreclosed houses they are listing. 

[Sylvia B.]

When it comes to written communication, there are two types of people. One type believes that using correct grammar and spelling helps the reader to believe that the author is professional, knowledgeable and reliable. The other calls the first type "grammar/spelling Nazis".