Postcard Campaign

[Daniel Miller]

I am a Commercial Real Estate Agent and 2014 will be my first full year on the job. I need a little advice...

This postcard campaign is NOT to solicit leads for myself but rather to build a Real Estate Network within my city. I have already tapped into my boss's (and colleague's) networks but finding apartment owners is different than finding office/warehouse owners.

My question is this: How can I differentiate myself, using my postcard campaign and other computer-related avenues to reach apartment owners? How can I stand out specifically with apartment owners?

Any suggestions/criticism/responses are much appreciated.