Mailer Contents & Strategies

[Patrick Chafe]

Good morning all! 

I am preparing my mailer letter to send out soon and was curious to how some of you structure your letters? For example I know Brandon Turner likes to put a family photo and he has talked about putting (2) offers different offers in his letters, however I am curious if I should put offers in the initial letters or wait until I get a response first. Does any one else have any other strategies that have worked for them? Any input/advice you all have would be appreciated!

Thanks,

-Pat