Investing in Popular Out-of-State Markets

[Crystal An]

Hey BiggerPockets!

I'm a newbie investor in California looking to invest out-of-state. I have done some data analysis and many signs point to the popular OOS markets such as Cleveland, Indianapolis, Kansas City, Columbus, etc. However, I've observed that there are two polarizing opinions about these markets: Some investors say that they are still finding success in these markets, and some say that these markets are too competitive / over-saturated with investors. 

 For those who are finding success in popular markets in 2019, what are you doing differently to continue succeeding or get ahead of the competition? What advice can you give to newbie investors who want to start in 2019 in popular markets (i.e. late to the train) and do not have a system in place yet? 

For those who decided not to invest in those markets or are no longer investing in those markets, why did you decide not to invest in popular markets? What are some attractive qualities you found in other markets instead, that no longer exist in these popular markets? 

Throwing a bonus question out there because I'm super curious to know -- how many markets are you currently investing in? 

Looking forward to hearing from the BP community. Whether a new or seasoned investor, there is so much to learn from everyone here. Thanks!