Newbie Needs Some Direct Marketing Guidance...Please!

[Michael Pilolla]

Hello again BP comrades,

I'm just getting started and I'm pushing through. I'm a perfectionist and it seems so easy to say, 'Well, I don't have a website so no one will take me seriously.' or 'If I type my Yellow Letter instead of handwriting it no one will think it's genuine.' So my questions to you all are:

1. I know I don't need a website, but how helpful would it be too have one so that I can put a brand on the Yellow Letter or Postcard and include my website address on my mailers so it looks and feels more legit and personal?

2. For those of you willing to give away your secret sauce, is typing a letter and hand signing it almost as good as completely handwriting the whole letter?

3. Is it as easy as it sounds...LOL? Are there any nuances to I should be aware of like, maybe having a loose script to follow the first time someone calls me and tells me they're interested in what I have to say?

I know people do so much work and then hit a point and give up - NOT ME! I just want to do the best I can without continuing to do a bunch of busy work but never actually taking action. I'm using the BP community as my mentor...hope you're all ok with that? ;-)

Thank you all so much for your advice in advance!

[Justin Silverio]

Overall, my advice is - JUST START! Make mistakes and then learn from them. You will get a lot more education from the mistakes than someone telling you how you should do something. Here are my details responses though:

1) Don't wait to get a website to start mailing. Just start mailing and stop pushing it off. You can create a website later or get one through oncarrot.

2) Professional letters and handwritten letters are used for different reasons and will elicit different responses. To start, don't worry about it though, just do what is easiest and keep moving. You can test tweaks to your letters/postcards later.

3) Talking to sellers is a completely different beast and this is where the magic happens. It is going to take time to get good and expect to mess up and stumble. However, this is where you will learn a lot. If you want a script, just PM me and I can send you my seller intake form.

Again, I can't mention it enough to just start. These types of detailed questions won't be impactful until you start scaling and getting better on the phones.