Critique of market analysis worksheet

[Thomas Fraiz]

Put together a quick word document that outlines a market analysis for small multifamily and/or single family rentals. What other information, metrics, etc. am I missing that you would want to know about an area prior to investing there? What other sources of info have you found helpful when doing market analysis on a new area? Thanks in advance for the feedback!

Market Analysis

Zip code:

Crime data (www.crimereports.com/)

• Gross assessment:
• Invisible borders?
• Drug abuse?

Schools (www.greatschools.org)

• Elementary:
• Middle school:
• High school:

Employment characteristics (www.city-data.com/)

• Unemployment rate:
• Employment appears permanent/stable or temporary?

Population characteristics (www.usa/com/rank)

• Population:
• Population growth:
• Population density:
• Population compared to other cities in state:
• Fast growing area?

Housing characteristics (www.census.gov/construction/nrc)

• Housing starts?
• Building permits?
• Analysis: Overbuilt Underbuilt Stable

Transportation

• Access to freeways?
• Access to public transportation?
• General road condition:
• Presence of major intersections?

Major local businesses (proximity 3 miles)

• Grocery store:
• Major retailer (Target, Walmart, etc.):
• Additional shopping:
• Restaurants:

Price-to-Rent Ratio (www.zillow.com/research/data)

• Median monthly rental price =
• Median sales price =
• P-R Ratio =

Vacancy rates:

Property tax rate:

100-year floodplain? (https://msc.fema.gov/portal/search#searchresultsanchor): Yes No