Direct Mail Buying Process

[Andrew Frisch]

I've been searching for my first house hack property here in Binghamton NY for over a year now through the traditional realtor/MLS and have had little luck. In my frustration, I've begun to explore the direct mail marketing method instead. After spending hours on the county GIS website I've narrowed it down to about 45 tri/quadplex properties in my desired area. Just have a few questions before I begin:

1) Because I only have a few dozen prospects (as opposed to hundreds) could I expect a better response rate with handwritten letters, or should I just stick to a mailing service to save time? I've also heard postcards have the best response rate. Any truth to that?

2) Do I really need a realtor for properties not on the MLS? If I have a good attorney and title company, what value would a realtor provide?

Let me know your thoughts!

[Ibrahim Hughes]

Andrew I'm one of the few investors that Advocates quality over quantity. You have fewer prospects but that gives you an opportunity to really research them and try a more personalized form of marketing. Pay attention to any bounce-backs as those properties are likely vacant and could be distressed financially. As far as needing a realtor, no you don't need one. A good attorney and title company is really all you need. At least here in New Jersey. And you may not even need to find the title company yourself as most attorneys here are connected to them. Good luck.