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Updated over 7 years ago on . Most recent reply

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Nikole Gines
  • Lewisville, TX
0
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3
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I've hit a wall on coming up with a creative business name

Nikole Gines
  • Lewisville, TX
Posted

I'm a newbie to real estate investing.  I've made coming up with a business name as my first assignment so I can create business cards and a website.  I'm normally pretty good at coming up with creative names.  My husband and I have another business for which I came up with the name.  I have a Marketing background so I understand how important a name and logo are to promoting your brand.  I searched Google for help and found a couple of sites that will crowdsource to creatives.  Basically, you pay $199 and they will hold a naming contest for the best business name.

One article suggested going to Google Adwords Keyword Planner.    Just curious how others have overcome this and whether anyone has had success with using a croudsourcing service like Squadhelp.

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48
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51
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Ben Raygor
  • CPA
  • Rochester, MN
51
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48
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Ben Raygor
  • CPA
  • Rochester, MN
Replied

How important is a business name when you're a "newbie to real estate investing"? 

I understand wanting to own everything in an LLC, but I'd put "looking for a property" above "coming up with a business name" on the task list. I'd save the $199, business card and website expenses until you have some properties to market to potential tenants. I'm a newbie investor as well, and all I can say is that I have no idea what my brand as a real estate investor even is. Who knows what types of properties I will own, manage, or flip in the coming years?

I'm making assumptions that by "newbie", you mean no deals done.  Sometimes people use that word to mean "little experience" which could mean one flip and one rental property.  In that case, I'd say creating a name would be fine, just not worth spending too much money or time on.   

I've heard people say that paying a few hundred dollars to crowdsource a logo was well worth it, and I've heard of people using Squadhelp and saying it was nice how they did a trademark and URL check for each name.       

  • Ben Raygor
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