Direct Mail

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Hey everyone I just wanted to ask a quick question what is the most cost affordable way that has shown positive results with direct mailers? Should I use postcards ,letters ? Does anyone recommend one area to focus on over another such as probate, code enforcement lists? Should I hand write or start off printing off of my computer? Is it better to hand write 50 to 100 letters a week or print off 2 to 500 letters a week? It seems to me that the more I send off the better chances my return will be.