Creating a Professional Image as a New Landlord

[Danielle J.]

I am starting out with my first multifamily and will owner occupy. I am definitely a professional young lady but I am thinking of creating a business name (DBA) as I will be managing the property myself and working with tenants directly. My question is not about protection at this time (I'm sure later down the line I will establish an LLC for increased liability protection as I expand my RE business but I will get an umbrella policy starting out). At this time I am focused on developing a professional image and being respected as a professional landlord. Question: 1) Should I create a business name? 2) if so, should the business name be on leases and correspondence with tenants?