Feedback for company/website name

[Adam Stanton]

Looking for feedback on a company name and website that I want to launch.

The end result is a holdings company called New Lane Holdings (or maybe group). The holding company will house a property management company, general investments (not just real estate) and a bunch of other stuff.

The plan is to start with a buy and hold strategy with a few flips sprinkled in mostly because I really like doing construction work. That's my way of staying in the business as a technician while also working on my business as an entrepreneur.

How does the name NewLaneHomes sound? Website would be NewLaneHomes.com

Alternatives:

NewLaneProperties.com

NewLaneRealty.com

NewLaneResedential.com

Quick back story on how I came up with New Lane. A few years ago a Wall Street hedge fund named Old Lane was bought by a larger firm. Only a few years later the hedge fund failed and the management team of the original venture were let go. When I read this I thought to myself, who starts a company called Old Lane. Sounds so - old and lame. New Lane sounds so much better. And bam, New Lane was born.

Thanks for the feedback. I love this site.

Adam

[Account Closed]

I like the New Lane brand. I wouldn't even worry about the last word. Have New Lane be your overarching brand over a family of companies New Lane Residential, New Lane Realty, etc..