Getting to My 1st Deal: Update 2, Attempt 2

[Gabriel Trieu]

Update 2, 1.24.14

Hey everyone, so I started my 2nd attempt at yellow letters but this time, my method is different from my 1st campaign, mainly in my lead quality and mailing method.

First, my list source is different. My first list was non owner occupy, in/out of state, at least 40% equity, and multi family, condos, duplexes, and single family properties built after 1960 in the areas of Santee, El Cajon, and La Mesa. My results were almost all condo owners under the impression I was purchasing properties at retail and above.

This was from adding onto my letter, 'I pay FULL price'. This was a trick another investor used and talked about during the REI expo last year in order to increase the response rate, which it did. Anyhow, I couldn't make any deals from my first list because it was too general and thus, there weren't any people calling because they were motivated or distressed.

Now, in this second attempt, I was watching instructional videos from Matt Theriault from epic pro academy, in which my list now is all pre foreclosed, single family homes from the MLS. In theory, this should give me better quality leads because these home owners are already in a 'distressed' situation, thus potentially creating motivated sellers. In addition, I'm actually hand writing all of my yellow letters and tucking in the envelope flap instead of licking and sealing them in order to boost the open rate, which in turn, should increase my response rate.

Regarding my letter, it looks like this: "Dear (home owner), Hi! My name is Gabriel Trieu and I would like to $BUY$ your property at (address). Please call me at xxx-xxx-xxxx. Sincerely, Gabe." From Matt's instructions, he sends out 10 letters a day Monday through Thursday, for a total of 40 letters a week; 160 letters a month. He claims that he gets at least 1 deal a month from this.

As for myself, it's my 3rd day using this method and it's my plan to send out 15 letters a day Monday through Friday, totaling 75 letters week; 300 letters a month. By Matt's logic and the 1/100 rule, in theory, I more than doubled my chances for a successful deal. So far, I have sent out 45 letters and have already received 1 phone call from a curious home owner in Santee who just got out of pre foreclosure (congrats to him).

Moving on, the only concern I have with this method is that there aren't many pre foreclosures in my areas and they're quickly being drained and exhausted. After scrubbing my lists further for non sales, actives, and expired's in my criteria of pre foreclosed single family homes, I'm only pulling 10-15 names tops per zip code (already scrubbed Santee & 2 zips from El Cajon in 2 days). Thus, I'm scoping other zip codes following the freeways west and north bound on the 15 and 8 here in San Diego.

This is what I'm doing now in this 2nd attempt so hopefully, I can land my first deal very soon! Thank you so much for reading my post and wish me luck these next few weeks! I'll keep you guys updated!

Best Regards Always
-Gabe