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Updated almost 4 years ago,

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Kasper Ligas
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Sell Me This Pen - Sales Approach

Kasper Ligas
Posted

To all those real estate agents out there. You guys must be familiar with the famous "Sell me this pen" phrase from Wolf of Wall Street. How would you pitch a pen? Just for personal analysis of sales tactics. Would you appeal to their emotional side, or perhaps on the actual quality of the pen?

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