Area15: Las Vegas’ Immersive Entertainment Hub

[Sanjeev Advani]

Las Vegas Area15 has rapidly emerged as a groundbreaking destination for immersive entertainment since its 2020 opening. Located two miles from the Strip, it offers a blend of interactive attractions, art installations, and cutting-edge technology, making it a favorite for tourists and locals. Meow Wolf, a standout attraction, draws visitors like Chloe Keslar, who ventured off the Strip to explore the complex’s indoor zip lines, virtual reality, and more.

Developed by New York’s Fisher Brothers, Area 15 spans over 200,000 square feet and has attracted more than 13 million visitors. The district constantly evolves, with new features like Netflix’s “Army of the Dead” virtual reality experience. Despite some complaints about pricing, Area15 is seen as a testing ground for immersive entertainment across the U.S., with international expansion plans on the horizon.