This change will be crucial for real estate professionals and investors to monitor, as it could lead to shifts in market demand and supply dynamics, possibly opening avenues in previously overlooked areas.2.

While I was reading about the Emerging Trends in Real Estate 2024 on the PwC website, it became evident that this year marks a pivotal shift in the commercial real estate sector.

This isn't just about changing where people live; it's a deeper shift in urban development, housing design, and investment strategies, aligning with our evolving work culture and environmental priorities.

This change, though small, could be the catalyst for a subtle shift in the market dynamics.

Now after working over 25 years being an agent first, I have shifted to being an investor first.

.- Understanding Motivations: Recognizing that boomers may prioritize ease of transaction and lifestyle amenities, while millennials may value potential for appreciation and work-life balance, can inform more effective selling points.As the landscape of homebuying evolves, staying attuned to the demographic shifts will equip buyers, sellers, and industry professionals with the foresight to adapt, thrive, and find success in a market as diverse as the lives it aims to house.

I suspect, though, that we may share a lot of the same challenges.With ATL cracking down on STRs, a lot of folks have shifted to MTRs thinking they are the same thing. 

The ADR went down due it increased vacancy due to increased listings because all the STRs without licences shifted to MTR. 

Small towns can get cash flow, but far more susceptible to dramatic shifts in downturns.  

I completely understand the message you are trying to convey, and the mindset shift you are trying to get across.