But like any business, ideas evolve and you pivot, and before you know it you realize your product is much better suited for one particular audience over another.

@Eric Kephart In my experience, selling a property as 'rent-ready' won't get you much of an audience.

I have not got the exacts on anything yet it just got brought up in a discussion we were having that he was interested in selling his properties.

Agent brought it to us as he thought it was a good deal and that we could get it secured before others knew of it.After agreeing on price with buyer, we asked for an LOI.

And one we have implemented ourselves.. we have a path of progress property in Sonoma county ( Rohnert Park ) that just got brought into the city.. we paid under 30k for it 25 years ago and value today is about 3mil.. and we have another big play in Hillsboro Oregon 117 acres we optioned for 5.5 mil in the bottom of the recession of 09.. once brought in to the city this would be worth way north of 50 million..

BUT, in order to be ahead of the players in this industry and be "liked" by Google audience who search for my services, than I need to put in the work. 

He swung by again today and brought me doughnuts.

This property brought in almost 9k per month in rent average. 

Every little detail must be addressed or there’s problems .however, If he was going to do something unorthodox like this he should have brought that out to your attention before doing it .

In other words, the language is a very thin attempt on their part to justify this very shady practice.Outside of this deeply buried mention, Sherman Bridge never once brought this up.