Don't become intimidated when some of the examples in the book refer to larger business models or reference companies that make $2MM to $50MM in revenue. 

When I refer to the owners when communicating to the tenant I really mean the wife, child, and myself but do not provide that detail.  

@Max Emory "Oh, how the turn tables…" Office reference?  

Cross reference your findings with other services like rentometer.

I have difficulty imaging any scenarios where I don't think that would be appropriate. 

You might have this image already but the Chicago NW Suburbs are about less headaches, easier management, and steady wealth building.  

The agents have referred us to the lenders they use, however we are still rate shopping and want to minimize closing costs in addition to getting a great rate.

What I referred to above is good enough for an individual or even their whole family to get rich, but it is ultimately a small-stakes game. 

Previous landlord references will matter to a certain degree only because I know it's possible to get a bad reference simply because of a personality difference that could have nothing to do with how promptly rents were paid and how well the apartment was kept.Thank you Mark & the few others who cared to call him out on his conscious or unconscious racist views.

When I google them I see they post lots of images of tree work and one pic of a floor install.