You'd actually want to speak to commercial mortgage bankers because of the nature of the loan not the type of property (you're using them as income producing properties not your residence).

What would look most attractive to a bank when making an offer on a foreclosure property Example 150k with closing costs paid by buyer 155k with a 3% contribution 160k seller paying all closing costs Round figures etc....

I'm just thinking- can someone produce better leads than the $$$ I'm spending locally on DMM and PPC and in-house call answering.

yes anything that produces residue that sticks to the wallS can cause issues.  

That said, I was attracted to this property and area for a few reasons.

If you were to leave at the end of your lease term, those improvements would be needed to attract another quality tenant but the rent would increase.  

I've seen lots of investors over or under improve a property for the area, and then either not get enough rent for the work they did or have a hard time to attract tenants.

But, generally check and see if there are restrictions for what you want to do and see if there are attractions in the area that AirBnB would work for.

HomeAway is also been good for attracting older guests whereas AirBnb tends to cater to young professionals and families.  

I'd run the numbers based on the income produced at that time.